http://www.cnn.com/2007/TECH/04/09/googlingyourdate.ap.ap/index.html
The article “googling your date” is about how social network sites are affecting the lives of people who are trying to discover information about a date via the internet. The article explains how the rules of dating have changed for better or worse. With websites like www.facebook.com and www.myspace.com, potential daters are looking […]

Herd mentality and information cascades seem to be the buzz words nowadays: every major online social forum, from YouTube to Facebook to Digg, has been analyzed as the result of the many following the opinions of the first few. Once enough people decide that something is or isn’t popular, the rest will follow in their […]

In network cascade theory, we see that people are like sheep, ie. they follow the current popular opinion. Whether it be what they eat, what they wear, where they live, what car they drive etc, most people will tend to follow the crowd. In thinking about this, there are two different categories of network cascades […]

http://www.jstor.org/view/00346527/di990706/99p03304/0?frame=noframe&userID=80fdba30@cornell.edu/01cce4406400501bc33
0d&dpi=3&config=jstor
The Economics of Rumors
In this work, the authors explore a family of models of information transmission processes in regard to an investment opportunity in which expected returns are known to few people. Each individual has a cost of undertaking the project and only receives information about which other agents invested. From this information, he would […]

Yesterday, AOL announced that it will begin selling some of it’s own search advertisements in order to increase its revenue. Back in 2005 Google and AOL (Time Warner) struck a deal in which Google bought a 5 percent stake in AOL, for $1 billion, and in return Google was allowed to sell all ads that […]

Article: “Value creation in fine arts: A system dynamics model of inverse demand and information cascades” by Philip Crossland and Faye L. Smith in Strategic Management Journal, May 2002
This article looks at information cascades in the fine arts market, specifically focusing on a company that produces porcelain sculptures of flowers and birds: Edward Marshall Boehm, […]

http://www.nytimes.com/2006/09/23/technology/23click.html?pagewanted=1&ei=5070&en=d53f58f7e87516f9&ex=1176177600
note: I believe that you may need a NYtimes online account to view this article, since it dates back to Sept. 2006.
Although advertising is a key component in any business’ strategy to attract new customers, there are some forms of advertisements that may be financially detrimental to a company. Obviously, it takes money to advertise, […]

The DMCA (at Cornell’s Legal Information Institute)
The digital millennium copyright act (DMCA), copyright law’s online presence, attempts to grasp several areas in its provisions including: (1) “transitory” digital communication, (2) system caching of others’ work, and (3) systems serving as repositories of other’s content. Although the DMCA applies equally to most parties, it […]

In a recent New York Times editorial “The Rich Are More Oblivious than You and Me,” Richard Conniff examines how the rich and famous lose touch with the world and questions if this loss is due to their powerful position in a (social or money) network. He cites a study led by Stanford Professor Dacher […]

http://www.mercurynews.com/breakingnews/ci_5580010?nclick_check=1
It was recently announced that Google signed a television ad sales partnership with Echostar, a satellite-TV company. With their most successful invention of Generalized Second-Price Auctions in web-based advertising, they are looking to use their online selling techniques for selling TV ads.
         There are some capabilities that Google plans to implement into TV advertising. One of which is […]