How much data will humans create and store this year?

Check out this Mashable article for June 27, 2011 - gives some fairly astonishing ways to frame comprehension for how much data is being generated in our world:

How much data will humans create & store this year? 

"That 1.8 zettabytes of data, for example, would require 57.5 billion 32GB iPads to store."

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Let's see the data management plan for this!