Mashable: Top Five Facebook Marketing Mistakes Small Businesses Make...

Posted Tue, 04/05/2011 - 4:05pm by eileen

Worth a look:  Mashable's feature on top marketing mistakes in using Facebook - couched in small business terms, but good advice for any organization, profit-seeking or not. Informative about how to use FB effectively....http://on.mash.to/eUPA43. 

Nutshell:

1. Broadcasting vs. providing engaging content

2. Not investing enough time in the effort

3. Being boring or predictable

4. Not learning about FB mechanics and tools

5. Violating FB terms

 

The article also provides additional links to using Facebook effectively. 

Teaser Text: 
FB: here to stay. Fill in the picture on how best to use it....